Streaming giant Netflix will pay as much as $600 million for Ben Affleck’s artificial intelligence filmmaking company InterPositive, Bloomberg News reported on Wednesday, citing people familiar with the matter.
The actual price, paid in cash, was less, the report said. InterPositive’s owners are set to earn even more if it meets certain performance targets.
The deal, announced last week, signals Hollywood is warming up to the idea of using AI to create content. Netflix did not disclose financial terms of the deal at the time.
Netflix did not immediately respond to a Reuters request for comment.
InterPositive is Netflix’s first acquisition since walking away from the bidding war for Warner Bros Discovery after Paramount Skydance’s offer was deemed superior.
ALSO READ: What Netflix’s Warner Bros Discovery deal means for viewers
Oscar-winning actor and director Affleck founded InterPositive in 2022, using AI to maintain cinematic logic and fix production issues like lighting errors or missing shots.
Published – March 12, 2026 12:48 pm IST
