PUNE: Air India Express has launched its ‘Book Direct’ campaign, inviting travellers to enjoy the best fares and a seamless booking experience across its network of 41 domestic and 17 international destinations.With direct bookings on the airline’s website (www.airindiaexpress.com) and mobile app, guests can unlock fab deals including up to 20% off through promo codes and select bank discounts, with zero convenience fee for app and net banking payments on website. Additionally, students and senior citizens enjoy a minimum 6% discount, while armed forces personnel and their dependents benefit from up to 50% off, airline officials said. These savings can be combined with ongoing discounts, adding up to as much as 70% in total savings when booking direct. Guests can also use the airline’s ‘Fare Lock’ service, which allows them to secure their chosen fares for up to 7 days by paying a nominal fee. Even if fares increase during the hold period, travellers will only pay the originally locked-in fare. Additionally, guests booking with Mastercard debit and credit cards enjoy flat discounts of Rs. 250 on domestic flights and Rs. 600 on international flights, officials added. Guests who pre-book their meals through the website or app can also enjoy up to 50% off, while exclusive member-only offers await logged-in users. Travellers can pre-book their signature ‘Gourmair’ meals up to 18 hours before international flights and 12 hours before domestic flights.