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If gold is kept in the wrong zone, it is said that the energy around it becomes unstable. This is why a particular side of the house can cause sure loss of gold as oer Vastu.
Families may suddenly face medical costs, theft, repair bills or other unexpected drains. Even emotionally, people feel that gold stored here creates tension rather than prosperity (Image: Canva)
In many Indian homes, gold is more than a symbol of wealth. It is emotion, it is security, it is a blessing passed from one generation to the next. Yet some families experience a strange pattern. No matter how much gold they buy, it never seems to stay. It gets sold, lost, damaged or slips out of the house due to unexpected expenses.
Astrology and Vastu Shastra offer a traditional explanation for this. They say the direction in which gold is stored and the strength of certain planets in the horoscope play a major role in whether wealth remains or disappears.
Why direction matters in Vastu
Vastu Shastra gives great importance to the direction where valuables are kept. According to traditional belief, each direction of the house is ruled by a different energy.
If gold is kept in the wrong zone, it is said that the energy around it becomes unstable. This is where the idea comes from that a particular side of the house can cause sure loss of gold.
The south side danger
The south direction is considered the most risky place to keep gold. It is believed to be controlled by energies that promote expenditure, loss and instability. If jewellery is kept in the south side of the house, many astrologers say that such wealth moves out quickly.
Families may suddenly face medical costs, theft, repair bills or other unexpected drains. Even emotionally, people feel that gold stored here creates tension rather than prosperity.
The southeast side warning
The southeast corner, also known as the agni corner, is ruled by fire. Storing gold here is believed to invite unnecessary expenses. People who keep jewellery in this direction often say they end up using gold for lifestyle purchases, impulsive spending or celebrations that go beyond the budget.
It is not always negative events that take the gold away. Sometimes it disappears through luxury and indulgence.
The direction believed to keep gold safe
Among all directions, the north is considered the most auspicious zone for wealth. It is associated with the energy of Kubera, the deity of prosperity. According to Vastu, storing gold, cash, financial papers or jewellery in the north helps wealth remain stable.
People who follow this tradition believe that the north keeps gold protected and even encourages growth in savings. The idea is simple. When gold is stored in the direction of prosperity, it aligns with favourable energy rather than conflicting with it.
How astrology explains gold loss
Astrology connects gold and wealth to two major planets in the horoscope. Jupiter represents prosperity, stability and blessings.
Venus represents luxury, jewellery and material comfort. When these planets are strong, people experience steady wealth and are able to hold on to gold. When these planets are weak, money tends to flow out easily and jewellery does not stay for long.
Another belief is that if planets like Rahu or Saturn negatively influence Jupiter or Venus, the person may face repeated loss of gold. This can show up in strange ways. Ornaments may get damaged often.
Someone may misplace jewellery. Gold may have to be sold during emergencies. The pattern continues until the planetary imbalance is corrected through remedies.
Why buying gold with loan money is discouraged
Traditional astrology also warns against purchasing gold through borrowed money. Saturn and Rahu rule debt and financial pressure. Buying gold with loan money is believed to create negative energy around the jewellery.
Instead of bringing prosperity, such gold can add stress and financial burden. Many families say that gold bought this way leaves the house quickly or does not bring the expected benefit.
Remedies followed by traditional believers
To strengthen Jupiter, people are advised to donate yellow items on Thursdays and maintain good discipline at home. To strengthen Venus, people use white items on Fridays and keep their surroundings clean and pleasant. The idea behind these remedies is to balance the planets so that wealth remains stable and gold does not slip away.
Our life needs a bit of style to get the perfect zing in the daily routine. News18 Lifestyle is one-stop destination for everything you need to know about the world of fashion, food, health, travel, relationshi…Read More
Our life needs a bit of style to get the perfect zing in the daily routine. News18 Lifestyle is one-stop destination for everything you need to know about the world of fashion, food, health, travel, relationshi… Read More
November 18, 2025, 15:10 IST
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